Universidad Laica Eloy Alfaro De Manabí, Extensión SUCRE, Bahía de Caráquez, Ecuador
Universidad Laica Eloy Alfaro De Manabí, Extensión SUCRE, Bahía de Caráquez, Ecuador
Universidad Laica Eloy Alfaro De Manabí, Extensión SUCRE, Bahía de Caráquez, Ecuador
Universidad Laica Eloy Alfaro De Manabí, Extensión SUCRE, Bahía de Caráquez, Ecuador
The objective of the work was to analyze the experience of ancestral culture based on the values of cultural identity. Throughout history, it has been evidenced that culture continues to be transmitted through life, enriching the people in wisdom. However, it is currently being lost due to the impact of foreign cultural influence that invades the youth, relegating the values of ancestry. For this reason, it is important to examine the thinking of young people on this subject and understand their cultural vision from a global perspective. To carry out this work, qualitative, quantitative and analytical methods were used. In addition, the Delhi method was used, which made it possible to consult experts using a specific instrument. The type of research conducted was descriptive, and the technique used was a survey. The information collected was processed using SPSS 25 software, which helped to measure the reliability of the instrument used, obtaining a value of 0.95. The most relevant conclusion of the study was that values, multiculturalism and diversity are still valid. However, a dichotomy is observed in practice, which has led to the loss of referents. Especially, young people find it difficult to be congruent with their actions and words, resulting in a loss of identity. This implies the need to preserve traditions, customs, memories, gastronomy and diversity in the context of globalization.
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